Proxy vs AdLibrary.com: an ad library app or an MCP in your chat

Proxy vs AdLibrary.com comes down to where you want to work. AdLibrary.com is a paid app you open in a browser tab to search, save and analyse ads. Proxy is an MCP server that answers ad questions inside the AI assistant you already use. Neither is a drop-in replacement for the other.

(Proxy publishes this blog, so weigh that. AdLibrary.com details come from its own homepage and pricing page, checked October 29, 2026. Its pages are not always consistent with each other, which we note below. Prices change, so confirm before you buy.)

How do Proxy and AdLibrary.com compare side by side?

The table uses what each product says about itself. Where AdLibrary.com's pages disagree, the pricing page is used because it is more specific.

	Proxy	AdLibrary.com
What it is	Hosted MCP server for AI assistants	Web app for ad search, saving and analysis
Platforms	Meta (Facebook, Instagram), Google (Search, Display, YouTube), LinkedIn, TikTok (EU ads only)	Facebook, Instagram, TikTok, X, Pinterest, LinkedIn, YouTube, Yahoo, Unity Ads, AdMob and Google Ads, per its pricing page. Its homepage describes LinkedIn and some networks as coming soon, so check the current list
Data source	The public ad libraries, fetched live when you ask	Its own indexed database. It claims over 1 billion ads indexed, which we could not verify
Works in	Claude, ChatGPT, Claude Code, Cursor, Codex, any MCP client	A browser app. MCP and API access are listed on the Business plan only
Saved ads	No folders or boards. Results live in your chat	Folders, tags, sharing and export
AI analysis	Image and video analysis on demand, including video transcripts (1 credit each)	AI breakdown of hook, angle and audience, 1 credit per ad
Free tier	20 credits a day, no card	No free plan listed on the pricing page
Price	Pro $50/mo (100 credits/day), Max $100/mo (250 credits/day)	About €29, €179 and €329 a month for Starter, Pro and Business (50, 300 and 1,000 credits a month), with cheaper annual rates. Enterprise from about €2,000

What is AdLibrary.com, in brief?

AdLibrary.com is a paid, multi-platform ad search app, checked October 29, 2026. It targets performance marketers, media buyers and creative strategists.

• Core product: search ads by company, keyword or URL, filter by platform, country, format and date, save them into folders, share them and export.
• AI layer: an AI breakdown of an ad's hook, angle and audience, billed per ad.
• Pricing: Starter, Pro and Business plans plus an Enterprise tier, in euros on the pricing page. Its homepage shows a different structure (a dollar price and a first-month offer), so confirm which applies to you at checkout.
• Credits: a search costs 1 credit and repeating the same search within an hour is free, per the pricing page. Saving and organising ads is free.
• MCP and API: listed on the Business plan and above. We found no MCP on the lower plans.

What is Proxy, in brief?

Proxy is a hosted MCP server for the public ad libraries of Meta, Google, LinkedIn and TikTok (EU ads, searched by exact advertiser name). You connect it once with OAuth, then ask your assistant about any brand.

• Free to start: 20 credits a day with no card. Pro is $50/mo for 100 credits a day and Max is $100/mo for 250 a day.
• Live data: nothing is cached ahead of time, so a brand nobody has researched before works as well as a famous one.
• No saved archive: Proxy cannot keep a copy of an ad after the advertiser turns it off, and it has no boards.
• No spend data: neither tool can show ad spend or ROAS for ordinary commercial ads, because the public libraries do not publish it.

When does AdLibrary.com win?

AdLibrary.com wins when the ads need to be browsed, organised and shared in an app.

• Folders, tags and sharing. If a team saves ads and shares them with people who never log in, an app beats a chat history.
• More networks. Its pricing page lists X, Pinterest, Yahoo and mobile ad networks. Proxy covers four platforms.
• Browsing at scale. Filtering by format, country and date in a visual grid suits creative review better than a text answer.
• A single contract with an API. If a developer needs bulk data, the Business plan bundles the app and API, and our guide to Meta Ad Library API alternatives covers how it compares with other options.

When does Proxy win?

Proxy wins when the job is a competitor question answered fast, in the tool where you already write.

• It lives in your assistant. No new dashboard. Setup guides: Claude, ChatGPT and Cursor.
• MCP on every plan. On AdLibrary.com, MCP is on Business. On Proxy, every plan including Free has it.
• A real free tier. 20 credits a day covers a few brands a day indefinitely.
• Live from the source. Because Proxy reads the public libraries when you ask, you are looking at what the library shows today, including Google and LinkedIn ads for the same brand in one answer.
• Lower entry price for paid use. Pro is $50/mo, though the two meter usage differently, so compare on your own volume.

Which should you pick?

Use the 30-second test: do you mostly browse and save ads, or mostly ask questions about them?

• Browsers and savers who want folders, sharing and a wider set of ad networks should look at AdLibrary.com.
• Askers who live in Claude, ChatGPT or Cursor should try Proxy first, since it costs nothing to start.
• If you only need to see one brand on one platform, the free official libraries are simpler than either. Our guide to free ad libraries compared shows what each one shows and hides.

If you also weigh a stored swipe file against live research, read Proxy vs Foreplay and the wider roundup of ad library MCP servers.

How do you try Proxy next to AdLibrary.com?

Paste https://mcp.useproxy.dev/mcp as a custom connector in ChatGPT or Claude, sign in, and ask about a competitor you already follow in AdLibrary.com. Compare what comes back. Setup for every client is on the install page and plan details are on pricing.